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Get The Look

Sunset Smokey Eye

Recreate the sunset on your eyes with Do It For the Graham Palette's 12 silky shades. Then reflect light day or night with So Icy's loose powder highlight!

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Un-check items that you don’t want then simply click “Add Look to Cart” to add the rest!
BROWnies Eyebrow Gel (brown) $16
Our BROWnies are the HOLY GRAIL for BROWS! Apply with brow brush.
3 g

Ingredients

Isododecane, Polyethylene, Cyclopentasiloxane, Trimethylsiloxysilicate, Disteardimonium Hectorite, Hydrogenated Polyisobutene, Phenyl Trimethicone, Propylene Carbonate, Lecithin, Phenoxyethanol, BHT, [+/- (May Contain): Mica (CI 77019), Bismuth Oxychloride (CI 77163), Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499), Ultramarines (CI 77007), Chromium Oxide Greens (CI 77288), Chromium Hydroxide Green (CI 77289), Ferric Ferrocyanide (CI 77510)]

Baking Tips

We're not bakers, we just cake a lot!

  • Brush brows with spooly in the same direction.
  • Using a brow brush, dip lightly into the BROWnie Dip.
  • Making hair like strokes, begin filling your brows in.
  • Clean the brow up with concealer.

Benefits

Our No Bake BROWnie Dip allows you to define brows better than ever before. This highly-pigmented, long wearing, waterproof gel will glide on smooth and precise. Apply with brow brush.
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$16

Do It For The Graham Palette $38
Up your selfie game with our new Do It For The Graham Palette that serves up twelve shades fresh from the kitchen for all your foil, matte, and duo-chrome eyeshadow cravings. With major color and multiple flavors, the Do It For The Graham Palette will have you begging Gimme Gimme s’more. 

33.6g (2.8g/pan x 12)

    Ingredients

    Talc, Mica, Titanium Dioxide, Ethylexyl Palmitate, Bis-Diglyceryl Polyacyladipate-2, Polyisobutene, Dimethicone, Magnesium Stearate, Kaolin, May Contain: BHA, Phenoxyethanol, CI77492, CI77491, CI77499 (Iron Oxides), CI77891 (Titanium Dioxide), CI 16035 (Red 40), CI 19140 (Yellow 5), CI 77289 (Chromium Hydroxide Green), CI 42090 (Blue 1)

    Baking Tips

    We're not bakers, we just cake a lot!

    • Use a blending brush or fluffy brush for seamless blending.
    • Use a smudger brush to smudge color with precision and smoke out your lash line...Just don’t set the kitchen on fire!
    • Mix these shades for added shimmer and color.

    Benefits

    • Foil, matte, and duo-chrome shades
    • Versatile
    • Buildable
    • Highly-pigmented
    • Blends seamlessly, applies evenly
    • Long-lasting
    • Cruelty-free, vegan, paraben-free, gluten-free
    • Fun Facts: This is a Beauty Bakerie exclusive! You cannot get this palette with any of our other authorized retailers and it is our first ever palette made in South Korea. #exploringkbeauty 
    Add In Cart

    $38

    Gold Sprinkles Glitter $6
    Like a pot of shiny gold at the end of the rainbow, our Gold Sprinkles is sure to have you in luck! For a pop of gold, add it to the inner corners of the eyes. It'll be sure to make for a nice twinkle and highlighted effect!
    1 g

    Ingredients

    Polyethylene Terephthalate, Carboxy Polymethylene, CI77000

    Baking Tips

    We're not bakers, we just cake a lot!

    • Great for details!
    • Use as a glitter cut crease.

    Benefits

    Loose glitter helps to achieve the WOW factor you were looking for.

     

     

    Add In Cart

    $6

    Flour Setting Powder (Brown) $24
    Our vegan, Brown HD Flour® Setting Powder allows you to set your foundation in place for a long day's wear. It can also be used as a bronzer! You're free to decide! With an HD feature, it will smooth out and soften your complexion while reducing the appearance of fine lines and imperfections. 

     

    14 g (Setting powders vary in density. The fills will appear to vary across all 4 powders because some powders are finer than others.)

    Ingredients

    Talc, Mica, Zinc Stearate, Oryza Sativa (Rice) Starch, Zea Mays (Corn) Starch, Phenoxyethanol, Ethylhexylglycerin, Aqua (Water), Iron Oxides (CI 77491, CI 77492, CI 77499), Titanium Dioxide CI 77891).

    Baking Tips

    We're not bakers, we just cake a lot!

    • Press onto skin with a beauty sponge or lightly dust face with a brush.

    Benefits

    For a radiant look or for foundation that doesn't smudge, choose Flour!

    Add In Cart

    $24

    Glazed So Icy Illuminator $32
    Bronze goddesses rejoice! This bronze highlight will enhance your natural glow and keep you looking immortalized. With this highlight on hand, get your glaze on Suga, and get #thatSNOWglow
    13 mL

    Ingredients

    Mica (CI 77019), Kaolin, Zinc Oxide, TinOxide, May contain: CI 77163 (Bismuth Oxychloride), CI 77491 (Iron Oxides), C 77891 (Titanium Dioxide), CI 77007 (Ultramarines), CI 77499 (Iron Oxides)

    Baking Tips

    We're not bakers, we just cake a lot!

    • Lightly dust your cheek or brow and glow!
    • Spray your face with your favorite setting spray. Using a brush, apply our Frosted Illuminator to the area just above your cheek bone in a circular motion.

    Benefits

    So Icy has many uses:

    • Dust to highlight specific face and body features.
    • Sweep lightly over cheeks as a blush topper.
    • Add shimmer to your eyeshadow.

     

    Add In Cart

    $32

    Glistened So Icy Illuminator $32
    Gold is the currency that rules the world and this gold-toned luminosity commands attention. With powdered gold highlight, you'll get the trophy wife glow-up. It's as easy as opting for #thatSNOWglow.
    13 mL

    Ingredients

    Mica (CI 77019), Kaolin, Zinc Oxide, TinOxide, May contain: CI 77163 (Bismuth Oxychloride), CI 77491 (Iron Oxides), C 77891 (Titanium Dioxide), CI 77007 (Ultramarines), CI 77499 (Iron Oxides)

    Baking Tips

    We're not bakers, we just cake a lot!

    • Lightly dust your cheek or brow and glow!
    • Spray your face with your favorite setting spray. Using a brush, apply our Frosted Illuminator to the area just above your cheek bone in a circular motion.

    Benefits

    So Icy has many uses:

    • Dust to highlight specific face and body features.
    • Sweep lightly over cheeks as a blush topper.
    • Add shimmer to your eyeshadow.

     

    Add In Cart

    $32

    Cranberry Stiletto Matte Lip Whip $20
    Few things can elevate a look like a Cranberry Stiletto; the same goes whether it’s on your feet or on your pout. Smudge proof Cranberry Stiletto Lip Whip goes on liquid and dries matte. With all-day coverage in just one pigmented application, the bitten berry Cranberry Stiletto is the perfect finishing touch for any look.
    Also available in the Paris Nights Set!
    5 mL

    Ingredients

    Isododecane, Trimethylsiloxysilicate, Dimethicone, Cyclopentasiloxane, Cyclotetrasiloxane, Trihydroxystearin, Disteardimonium Hectorite, Propylene Carbonate, Tocopheryl Acetate, Phenoxyethanol, Ethylhexylglycerin [+/- (May Contain): Mica (CI 77019), Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499), Bismuth Oxychloride (CI 77163), Blue 1 Lake (CI 42090), Orange 5 (CI 45370), Orange 5 Lake (CI 45370), Red 6 (CI 15850), Red 7 Lake (CI 15850), Red 21 (CI 45380), Red 21 Lake (CI 45380), Red 22 Lake (CI 45380), Red 27 (CI 45410), Red 27 Lake (CI 45410), Red 28 Lake (CI 45410), Red 30 Lake (CI 73360), Red 33 Lake (CI 17200), Red 36 (CI 12085), Red 40 Lake (CI 16035), Yellow 5 Lake (CI 19140), Yellow 6 Lake (CI 15985), Yellow 10 Lake (CI 47005)]

    Baking Tips

    We're not bakers, we just cake a lot!

    • Exfoliate your lips with our Sugar Lip Scrub
    • Use the doe foot for a seamless application
    • Wait 60-75 seconds between layers. For max benefit, we recommend no more than 3 layers.
    • Once you’re ready to be cake-free, use our oil-based Lip Whip Remover pads to take off the water-based lipstick.
    • Check out our full Do's and Donuts for application tips!

    Benefits

    • Long-lasting, smudge proof, and water-proof.
    • Don't worry about eating your makeup with our Lip Whips. They stay on your lips not your food!
    • Apply your Lip Whip and leave it at home. Don't worry about reapplying.
    • It's Vegan!
    Add In Cart

    $20

    Shop the Set or Single Products
    Add Look to Cart ($)
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    Currently out of stock
    Mug Life Concealer $24

    Coffee addicts unite in that Mug Life! Mug Life Concealer is the lightest shade - with warm undertones - in our range and does the job better than coffee to wake up your face with color-correcting, full-coverage formula.

    With eight shades specially brewed for full matte coverage, Cake Face Concealer is the perfect skin pick-me-up for hiding blemishes, spots, or scars. Cover up old acne scars or hyperpigmentation, and drink in the smooth look of spot concealer for all skin types and tones. Keep your skin looking bright whether or not you skipped your daily dose of caffeine, so feel free to CAKE IT ON!

    Cake Face Concealer Shade Comparison Guide

    4 mL

    Ingredients

    Ingredients: Water (Aqua), Lauryl PEG-9 Polydimethylsiloxyethyl Dimethicone Butylene Glycol, Caprylic/Capric Triglyceride, Glycerin, PEG-10 Dimethicone, Acrylates Crosspolymer, Aluminum Hydroxide, Boron Nitride, Dimethicone, Disteardimonium Hectorite, Isostearic Acid, Polymethyl Methacrylate, VP/Hexadecene Copolymer, Di-PEG-2 Soyamine IPDI, Dimethicone/Vinyl Dimethicone Crosspolymer Hydrogenated Polyisobutene, IPDI/PEG-15 Soyamine Copolymer Dimer Dilinoleate Tetrahexyldecyl Ascorbate, PVP, Phenoxyethanol, Caprylyl Glycol, Aminomethyl Propanol, Tocopheryl Acetate, Potassium Sorbate, Sodium Chloride, Phitantriol, Galactoarabinan, Hexylene Glycol, Betaine, Tremella Fuciformis Sporocarp (Silver Ear Mushroom) Extract, Disodium EDTA, Hyaluronic Acid, Ethyhexylglycerin [+/-] May Contain: CI 77163 (Bismuth Oxychloride), CI 77891(Titanium Dioxide), CI 77491, CI 77492, CI 77499 (Iron Oxides)

    Baking Tips

    • Apply your Cake Mix Foundation, then keep cookin’ with a few drops of Cake Face Concealer under your eyes, and on any other problem areas. Blend beneath one eye right away as this matte finish dries fast!
    • For under-eyes, apply Cake Face in an inverse triangle (broad underneath lower lashes, with point reaching towards cheekbone). Tap on Cake Face Concealer, then press it in with a concealer brush or blending sponge to avoid creases.
    • Always top off your cake with Flour Setting Powder to set your concealer and foundation for ultra-long-lasting wear!

      Benefits

      • Conceals dark circles, blemishes, scars, hyperpigmentation
      • Long-lasting, full-coverage formula
      • Color-correcting matte finish
      • Yellow (warm) undertones
      • Crease-free
      • Vegan and cruelty-free
      Notify me
      Flour Setting Powder (Yellow) $24
      Our vegan, Yellow HD Flour® Setting Powder reduces redness and allows you to set your foundation in place for a long day's wear. With an HD feature, it will smooth out and soften your complexion while reducing the appearance of fine lines and imperfections leaving you with a beautiful, matte finish.
      Watch as Jackie shares her real experience with our Flour! Not asked. Not sponsored. 
      14 g (Setting powders vary in density. The fills will appear to vary across all 4 powders because some powders are finer than others.)

      Ingredients

      Talc, Zinc Stearate, Oryza Sativa(Rice) Starch, Zea Mays(Corn) Starch, Phenoxyethanol, Ethylhexylglycerin, Aqua (Water), Iron Oxides (CI 77491, CI 77492).

      Baking Tips

      We're not bakers, we just cake a lot!

      • Press onto skin with a beauty sponge or lightly dust face with a brush.

      Benefits

      For a radiant look or for foundation that doesn't smudge, choose Flour!
      Notify me