New Products

Inspired by the elegance and minimalistic approach to beauty that Japan is known for, InstaBake Aqua Glass Foundation delivers extraordinary performance and applies like frosting. Rightfully named “InstaBake”, this full-coverage, poreless, vegan formula covers anything left in its wake from uneven tone to scars and blemishes.

InstaBake Aqua Glass Foundation serves a comfortable wear and is best applied with a damp blending egg sponge or your favorite foundation brush. It is best paired with InstaBake 3-in-1 Hydrating Concealer for an overall Insta-worthy finish – you certainly won’t need a filter.

Bow your head and spray your grace! Our baking spray has a 360° ultra-fine mist that helps your makeup stay in place as if it were just applied. Infused with a unique blend of Aloe and Ginger extract, working to keep skin looking smooth and filtered with its anti-aging properties. Weightless, it is also designed to prime. Use this to prep the skin as well as to keep your face hydrated. Lastly, our Head Baker In Charge wanted to add a pinch of vanilla just light enough to leave you craving a trip to your local pastry shop.

Features

• 360° Fine mist for even and easy application
• Long lasting hold for looks that slay all day
• 2 in 1 product: Prep and Set. Free of parabens

Benefits

Technology

• Blends of synthetic fatty acid-linked peptides are used to prevent wrinkle smoothing and improve the skin’s tone and elasticity
• Zingiber Officinale (Ginger) Root Extract
• Vanilla Planifolia Fruit Extract  Aloe Barbadensis Leaf Juice
• These 3 ingredients have shown to enhance the appearance of dry or damaged skin and substantive materials which adhere to the skin to reduce flaking and restore suppleness

The Italian approach to beauty emphasizes "no stress" as the key to a flawless complexion. Our full-coverage InstaBake 3-in-1 Hydrating Concealer not only applies and blends effortlessly, but the finish it leaves behind is one of effortless beauty.

Perfect to hide dark circles due to lack of sleep, scarring from some neurotic picking habits, and even discoloration, let our InstaBake 3-in-1 Concealer do the work of your favorite skin-smoothing apps.

Relax and allow 'La Dolce Vita' or 'the sweetlife' in a bottle to work for you as it is fortified with an active ingredient derived from cassava that has strong water-binding properties, the under-eye area will be smoothed, soothed and hydrated.

The first-ever of its kind - Beauty Bakerie's Creme Liquid Lipsticks are creamy, smooth, hydrating and have an overwhelming amount of pigment and color! Granny's Recipe is peachy - neutral tan shade, a comfy wear for any occasion.

The first ever of its kind - Beauty Bakerie's Creme Liquid Lipsticks are creamy, smooth, hydrating and have an overwhelming amount of pigment and color! Bubble Wrap is a deep mauve and goes well with any look and most certainly any skin tone.

The first ever of its kind - Beauty Bakerie's Creme Liquid Lipsticks are creamy, smooth, hydrating and have an overwhelming amount of pigment and color! On the Rox is warm soft berry shade that is sure to catch an eye or two.

"I've got my days where I'd like to just simply be comfy glam! I'm sure anyone can agree. Well, join me for Breakfast in Bed with these super pigmented, muted neutral shades that only enhance our natural beauty. Yeah, I call that comfy glam. Shall we?" - Cashmere

A delightful blend of muted mattes and shimmery shimmers. Create a sunkissed or windswept look - give yourself the glow after breakfast in bed.

LIMITED EDITION!

Cooked up with you in mind, Blending Egg Beauty Sponges were uniquely created to fit in the palm of your hand for seamless blending. Try a recipe with a dash or two of our Cake Face Concealer and bake until your heart's content with our highly sought after Flour Setting Powder. Blending Eggs will be your new favorite tool for eggs-traordinary cakin' that's hard to beat! 

1 half-dozen per carton or 6 Blending Eggs

Make your eyes pop with our Lollipop Eyeliner. This smudge-proof, long-lasting liner goes on smooth and stays all day. The felt tip brush makes for easy application from the tightest tightline to the sharpest wing.

Our finely-milled, gluten-free, vegan, Almond (Chestnut) Flour® Setting Powder allows you to set your concealer and foundation in place for a long day's wear. This amazing, colorless formula puts the oily face battle to rest. With an HD feature, it will noticeably blur your pores and soften your complexion leaving you with a beautiful, matte finish.

14 g

Our finely-milled, gluten-free, vegan, Plantain (Caramel) Flour® Setting Powder allows you to set your concealer and foundation in place for a long day's wear. This amazing, colorless formula puts the oily face battle to rest. With an HD feature, it will noticeably blur your pores and soften your complexion leaving you with a beautiful, matte finish.

14 g

Our finely-milled, gluten-free, vegan, Rice (White) Flour® Setting Powder allows you to set your concealer and foundation in place for a long day's wear. This amazing, colorless formula puts the oily face battle to rest. With an HD feature, it will noticeably blur your pores and soften your complexion leaving you with a beautiful, matte finish.

14 g

This angled contour brush has densely packed synthetic bristles that make it super easy to glide along the contours of your face. If you're a Pro Baker, you can use one side to highlight and one side to contour without messin' up the canvas.

The perfect brush for those who can’t choose! Use our Stippling Brush for any foundation powder application for airbrushed look! You can also use this brush for moisturizers and oils, like our Wake and Bake Hydrating Face Oil. Just make sure to clean it in-between uses! 

Who said size doesn’t matter? This brush will help conceal under the eyes or cover any blemishes you're not ready to rep. Whether you want to brighten, hide scarring, or cover redness it’s perfect companion to blend our Cake Face concealers.