Black Lives Matter

We've worked actively to dismantle microaggressions, hatred and Bigotry within the Beauty Space. Our Mission, to be sweet and sweeten the lives of others calls for it. we sought make this a space where everyone felt valued. have no intentions on stopping either...

As you can imagine, we are devastated by continually seeing through harmful rhetoric, slow progress and cruel, heinous acts that our skin color is a justification for continued mistreatment or holding our justice hostage. It isn’t.

You have my support. Beauty Bakerie is a black woman owned & lead brand. In fact our executive team of decision makers is 75% black and our Board of Directors is also 60% Black. Small, but mighty and passionate. It was this team of 15 that revolutionized how shades were numbered being the first brand to recalibrate shades and order them from dark to light. Soon after other brands followed suit. Our investor base, a team of people who have supported our growth includes 8 Blacks with 5 being Black billionaires. Lastly, in 2016 I created a 501(c)3 named Sugar Homes. Through this initiative we provide care to 24 orphaned children in Uganda. My Sugar Babies...This includes their home, food & schooling among other needs. We do this with your support. We hope you continue to support the hard work it requires to build something great that drives change in the world even if it’s just one life. Even if it’s just changing yourself.

I see that you are weeping with us, walking with us, fighting with us. Myself and my team are overwhelmed with the outpouring of love and support and kindly ask that you donate to and support the following movements.

Black Lives Matter Grassroots Law Ahmaud Arbery Breonna Taylor George Floyd Bailout Funds & Legal Fees Rock the Vote

With that we challenge you and your family to begin a #JusticeChallenge using the following initiatives as your goal.

It is a lot emotionally because the cases have a tendency to grow while we are still grieving the losses, but this is why we are fighting together. We can never tire of doing the right thing. If & when these conversations die down, we hope that you will be somewhere pushing change forward, using your voice in the most powerful of ways.

Love Always,
Cashmere & the Cake Team
✊🏿✊🏾✊🏽✊🏼✊🏻