All Products

A Sweets' Lover's calling. Our Jellyana Gloss gets your lips drippin' with a light-diffusing, iridescent pink utopian shine.

3.5 ml

Sunshine on your lips coming right up! Our Holy Cannoli Gloss gets your lips drippin' with a light-diffusing, iridescent golden utopian shine.

3.5 ml

We never need a break from the Cake, but we do need a break from the super popular Ultra Matte Lip Whips sometimes. Now serving 15 shades of our OG Cake Pop Lippie Mini's in two finishes: a soft hydrating matte and a moisturizing luxury creme. These recipes are not smudge-free, but cheers to leaving a little evidence of a girls night out on the wine glass.

Description: Matte Warm Chestnut

1.5 g

We never need a break from the Cake, but we do need a break from the super popular Ultra Matte Lip Whips sometimes. Now serving 15 shades of our OG Cake Pop Lippie Mini's in two finishes: a soft hydrating matte and a moisturizing luxury creme. These recipes are not smudge-free, but cheers to leaving a little evidence of a girls night out on the wine glass.

Description: Matte Spiced Terra Cotta

We never need a break from the Cake, but we do need a break from the super popular Ultra Matte Lip Whips sometimes. Now serving 15 shades of our OG Cake Pop Lippie Mini's in two finishes: a soft hydrating matte and a moisturizing luxury creme. These recipes are not smudge-free, but cheers to leaving a little evidence of a girls night out on the wine glass.

Description: Matte Peach Nude

Our Sugar Lip Scrub is the perfect prep for a Matte or Metallic Lip Whip pout. Treat your lips to something sweet with our Sugar Lip Scrub, and your lips will be ready for a new Lip Whip in no time. For hydration and gentle exfoliation, apply Sugar Lip Scrub in a circular motion to remove dead skin. To wake up to soft, supple lips, apply Sugar Lip Scrub before bed and get ready for the next day in the kitchen.

3g

Be part of the buzz with our vegan Milk & Honey Brush. Let this dense, ultra-soft  brush work for you. It can be used to apply cream or powder highlight and/or contour. 

Shop the Milk & Honey Palette and Brush Set here!

Our Sugar Lip Scrub is the perfect prep for a Matte or Metallic Lip Whip pout. Treat your lips to something sweet with our Sugar Lip Scrub, and your lips will be ready for a new Lip Whip in no time. For hydration and gentle exfoliation, apply Sugar Lip Scrub in a circular motion to remove dead skin. To wake up to soft, supple lips, apply Sugar Lip Scrub before bed and get ready for the next day in the kitchen.

3g

We never need a break from the Cake, but we do need a break from the super popular Ultra Matte Lip Whips sometimes. Now serving 15 shades of our OG Cake Pop Lippie Mini's in two finishes: a soft hydrating matte and a moisturizing luxury creme. These recipes are not smudge-free, but cheers to leaving a little evidence of a girls night out on the wine glass.

Description: Crème Sultry Mauve 

We never need a break from the Cake, but we do need a break from the super popular Ultra Matte Lip Whips sometimes. Now serving 15 shades of our OG Cake Pop Lippie Mini's in two finishes: a soft hydrating matte and a moisturizing luxury creme. These recipes are not smudge-free, but cheers to leaving a little evidence of a girls night out on the wine glass.

Description: Crème Blue-Based Deep Red

Inspired by the elegance and minimalistic approach to beauty that Japan is known for, InstaBake Aqua Glass Foundation delivers extraordinary performance and applies like frosting. Rightfully named “InstaBake”, this full-coverage, poreless, vegan formula covers anything left in its wake from uneven tone to scars and blemishes.

InstaBake Aqua Glass Foundation serves a comfortable wear and is best applied with a damp blending egg sponge or your favorite foundation brush. It is best paired with InstaBake 3-in-1 Hydrating Concealer for an overall Insta-worthy finish – you certainly won’t need a filter.

The first-ever of its kind - Beauty Bakerie's Creme Liquid Lipsticks are creamy, smooth, hydrating and have an overwhelming amount of pigment and color! Granny's Recipe is peachy - neutral tan shade, a comfy wear for any occasion.

Inspired by the elegance and minimalistic approach to beauty that Japan is known for, InstaBake Aqua Glass Foundation delivers extraordinary performance and applies like frosting. Rightfully named “InstaBake”, this full-coverage, poreless, vegan formula covers anything left in its wake from uneven tone to scars and blemishes.

InstaBake Aqua Glass Foundation serves a comfortable wear and is best applied with a damp blending egg sponge or your favorite foundation brush. It is best paired with InstaBake 3-in-1 Hydrating Concealer for an overall Insta-worthy finish – you certainly won’t need a filter.

The Italian approach to beauty emphasizes "no stress" as the key to a flawless complexion. Our full-coverage InstaBake 3-in-1 Hydrating Concealer not only applies and blends effortlessly, but the finish it leaves behind is one of effortless beauty.

Perfect to hide dark circles due to lack of sleep, scarring from some neurotic picking habits, and even discoloration, let our InstaBake 3-in-1 Concealer do the work of your favorite skin-smoothing apps.

Relax and allow 'La Dolce Vita' or 'the sweetlife' in a bottle to work for you as it is fortified with an active ingredient derived from cassava that has strong water-binding properties, the under-eye area will be smoothed, soothed and hydrated.

Layer upon layer upon layer of CAKE!

3.5 ml

The perfect brush for those who can’t choose! Use our Stippling Brush for any foundation powder application for airbrushed look! You can also use this brush for moisturizers and oils, like our Wake and Bake Hydrating Face Oil. Just make sure to clean it in-between uses! 

The Italian approach to beauty emphasizes "no stress" as the key to a flawless complexion. Our full-coverage InstaBake 3-in-1 Hydrating Concealer not only applies and blends effortlessly, but the finish it leaves behind is one of effortless beauty.

Perfect to hide dark circles due to lack of sleep, scarring from some neurotic picking habits, and even discoloration, let our InstaBake 3-in-1 Concealer do the work of your favorite skin-smoothing apps.

Relax and allow 'La Dolce Vita' or 'the sweetlife' in a bottle to work for you as it is fortified with an active ingredient derived from cassava that has strong water-binding properties, the under-eye area will be smoothed, soothed and hydrated.

We never need a break from the Cake, but we do need a break from the super popular Ultra Matte Lip Whips sometimes. Now serving 15 shades of our OG Cake Pop Lippie Mini's in two finishes: a soft hydrating matte and a moisturizing luxury creme. These recipes are not smudge-free, but cheers to leaving a little evidence of a girls night out on the wine glass.

Description: Matte Raspberry Red

1.5 g

Inspired by the elegance and minimalistic approach to beauty that Japan is known for, InstaBake Aqua Glass Foundation delivers extraordinary performance and applies like frosting. Rightfully named “InstaBake”, this full-coverage, poreless, vegan formula covers anything left in its wake from uneven tone to scars and blemishes.

InstaBake Aqua Glass Foundation serves a comfortable wear and is best applied with a damp blending egg sponge or your favorite foundation brush. It is best paired with InstaBake 3-in-1 Hydrating Concealer for an overall Insta-worthy finish – you certainly won’t need a filter.

Inspired by the elegance and minimalistic approach to beauty that Japan is known for, InstaBake Aqua Glass Foundation delivers extraordinary performance and applies like frosting. Rightfully named “InstaBake”, this full-coverage, poreless, vegan formula covers anything left in its wake from uneven tone to scars and blemishes.

InstaBake Aqua Glass Foundation serves a comfortable wear and is best applied with a damp blending egg sponge or your favorite foundation brush. It is best paired with InstaBake 3-in-1 Hydrating Concealer for an overall Insta-worthy finish – you certainly won’t need a filter.

The Italian approach to beauty emphasizes "no stress" as the key to a flawless complexion. Our full-coverage InstaBake 3-in-1 Hydrating Concealer not only applies and blends effortlessly, but the finish it leaves behind is one of effortless beauty.

Perfect to hide dark circles due to lack of sleep, scarring from some neurotic picking habits, and even discoloration, let our InstaBake 3-in-1 Concealer do the work of your favorite skin-smoothing apps.

Relax and allow 'La Dolce Vita' or 'the sweetlife' in a bottle to work for you as it is fortified with an active ingredient derived from cassava that has strong water-binding properties, the under-eye area will be smoothed, soothed and hydrated.

Inspired by the elegance and minimalistic approach to beauty that Japan is known for, InstaBake Aqua Glass Foundation delivers extraordinary performance and applies like frosting. Rightfully named “InstaBake”, this full-coverage, poreless, vegan formula covers anything left in its wake from uneven tone to scars and blemishes.

InstaBake Aqua Glass Foundation serves a comfortable wear and is best applied with a damp blending egg sponge or your favorite foundation brush. It is best paired with InstaBake 3-in-1 Hydrating Concealer for an overall Insta-worthy finish – you certainly won’t need a filter.