Game of Cones Palette Now Available! You asked for it and we keep making your dreams come true! A sugar storm of color is heading your way with the launch of our brand-new Game of Cones Palette. This palette is packed with iridescent shimmers and mighty metallics in vibrant hues bursting with pigmentation. Let your eyes do the talking and look majestic AF like the queen you are! These all-new shadows are sure to satisfy your craving for color. “Game... Read More
We are looking for a few good Sweeties to create the hottest content on this side of the Bakerie! If you are interested in this opportunity and you have bomb talent in one of the areas below, then WE WANT YOU! Fill out the form below. We expect tons of inquiries so please be patient if you don't hear from us immediately. Submissions are only valid once. Read More
Our sweetest dream is coming true at ULTA on the 28th of October and now we want to make your sweetest dreams come true, by announcing the Sweetest Dreams Sweetstakes! This includes a 3-day, 2-night trip to San Diego and Los Angeles, California, a private jet flight and plenty of sweets fresh from the oven to take home!