Lollipop Liner is Here!
We are thrilled to announce that our new Lollipop Liner is available now! Perfect wings are no longer the stuff of dreams with the newest addition to our Bakerie Shelf. This ultra-slick and smooth...
Spring Makeup Essentials For a 10-Minute Face
Running late but still want to look daisy-fresh for spring? We have the perfect recipe for you! In less than ten minutes, you can cook up a fresh-faced look with just a few spring makeup essentials...
The Real Winners: 10 Awards Season Beauty Looks We Love
It’s officially the end of awards season, and while some people may be looking at the fashion, we’re drooling over the amazing beauty looks! We’re sharing our 10 favorite looks from this season and...
All About Undertones: What’s an Undertone and How to Find Yours
Have you ever tried a lip color or foundation shade that just doesn’t look right? You can’t quite describe it, but the color doesn’t want to work with your skin tone. This is where knowing your und...
Easy Makeup Looks in 30 Minutes or Less
If you’re like us, your days can be crazy busy. You want to apply in the morning and know it’ll still be there in the evening, but you also can’t spend all morning getting ready. Sound about right?...
The RIGHT Order for Your Daily Makeup and Common Mistakes to Avoid
Like baking a decadent dessert, the order that you apply your makeup can make the difference between a fluffy cake and a flat mess. The big difference in application order depends on your skin type...
How to CONCEAL Anything... Hint Hint
Cake Face Concealer is here! As healthy as we’re trying to be for the new year, we’re bound to have slip-ups that take a toll on our skin. Like staying out too late on a Sunday night, indulging in ...
How to Look Less Tired With 4-Step Makeup to Wake Up Your Face
Whether you were working, studying, or out having fun, we’ve all had those rough nights with too little sleep where we wake up looking like an extra from The Walking Dead. Never fear, Sweets, Beaut...
Get NUDE: Nude Shades for Every Skin Tone
Let’s get real. There’s nothing more frustrating than looking for a nude shade of makeup and only finding colors that don’t match your skin tone. Sometimes, the shades are so not nude that we don’t...
Recreating S/S 18 Fashion Week Makeup: The Twiggy Mascara Runway Trend
Twiggy was at the height of her popularity in the 60s in London, but her mod style and that famous mascara trend have cycled back many times since those original years. You may know it as the clump...
Baking Your Face: Flour Setting Powder Dos and Donuts
First, we contoured. Then we strobed. Now we’re baking, and the baker in us is as content as a girl with her Easy Bake oven. Even though “baking” isn’t technically new - it’s been used in the drag ...
Let's Get Spooky: Halloween Makeup for Boo
Happy Halloween, Sweets! Let’s get spooky. It’s that season of bingeing on Halloween candy and scary movies. We want to interrupt your scheduled Insta scrolling to bring you a sneak peek at creativ...
How to Recreate Fashion Week Fall 2017 Looks
Spoiler alert: there are some fun trends on the runway! While most people are looking at the clothes, we’ve got our eyes focused on the newest makeup trends, and this season was full of looks to co...
How To Transition Your Makeup For Fall
Sweets, it’s time for a confession. We love fall, wearing boots, and drinking PSLs, even if it makes us the complete Internet definition of basic. If you’re like us, we can’t wait to swap our co...
Cooking Class: Go-To Flirty Summer Look
Makeup Artist Lexington Shows Us How To Create A Smudge-Proof, Long Lasting End of Summer Look Step 1 Place 1-2 drops of our Wake & Bake Hydrating Face Oil over face to moisturize the sk...
COMING SOON: Wake & Bake Baking Oil and How To Use It
It's coming! Our Wake & Bake Baking Oil will be making its initial debut this July! An official date has yet to be released but the bakers are working to get it ready for our Beauty Bakerie mak...
Lip Whip Do's and Donuts: How To Get Long-Lasting, Smudge-Proof Liquid Lipstick
On National Donut Day, we're giving you Do's and Donuts for wearing our Matte and Metallic Lip Whips. We heard you had some questions on how to wear our Lip Whips, so we put together this video t...
Spring Hues Are in the Air: Trending Colors and How to Wear Them
Spring is all about fresh bright colors and dewy faces, just like the little petals starting to emerge. Ladies, it’s time to ditch the dreary drab of winter and bring on the color and shine with t...
ICE CREAM SOCIAL BLOG
From our Founder for Black Business Month
Tell us about your path to creating Beauty Bakerie My journey began early! At 9, I had a passion for arts, entrepreneurship, and philanthropy. The inception of Beauty Bakerie was an attempt to pur...
Let's make ourselves clear
What is 20/20 skin? It's clear skin! Is it achievable? It is! How do we achieve it? It really starts with a trip within to examine your habits, your patterns, your behaviors to see if there are any...
Body Whisperer
Often times it's easy to believe that we are reacting to something in a beauty product and that we should toss that product and go and purchase another. While that may be okay, there are a few addi...
